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Moisturising Shampoo

ULTRA-RESTORATIVE DAILY CLEANSER

5.0 ( 15  Reviews )

  • Deep Hydration
  • Advanced Repair

Restore strength, softness, and vitality with our advanced hydration shampoo. Engineered to deliver deep nourishment, replenish moisture, and revitalise dry or damaged hair, whilst providing a gentle, lipid-replenishing cleanse that protects the scalp’s natural barrier.

  • Noticeably softer, smoother hair after first use
  • Deep, lasting hydration and frizz control
  • Strengthens the hair fibre and restores elasticity, reducing breakage
  • Improves manageability for medium–long styles
  • Supports a healthy scalp environment for long-term hair resilience
£20.99
Option: Single Bottle
quantity:
Description

Hydration without compromise: a next-gen formula that restores softness, strength and manageability whilst protecting the scalp’s natural barrier. Every ingredient is selected for its ability to replenish moisture, support long-term hair resilience and restore condition lost through heat styling, UV exposure, colouring and daily stress.

At its core is Pentavitin 5%, a clinically proven hydration complex that binds deep into the hair fibre and scalp to deliver long-lasting moisture that doesn’t wash away. It works alongside Baobab Seed extract to strengthen damaged strands, improve elasticity and help protect hair against environmental stressors.

To enhance softness and movement, Pro-Vitamin B5 penetrates deeply to strengthen the cuticle from within, improving flexibility and reducing breakage. Aloe Vera provides soothing anti-inflammatory benefits to support a calmer scalp whilst delivering lightweight hydration that keeps hair smooth and balanced.

Suitable for all hair types, especially dry, coarse or damaged hair. Designed for daily use.

Key ingredients

Pentavitin. A clinically proven hydration complex that binds deep into the hair fibre and scalp, delivering long-lasting moisture that does not rinse away.

Baobab Seed extract. A powerful plant-derived active that improves elasticity, strengthens damaged strands, and protects hair from environmental stressors.

Pro-Vitamin B5. A strengthening humectant that penetrates the hair shaft to improve softness, flexibility, and resistance to breakage.

Aloe Vera. Naturally soothing and anti-inflammatory, helping calm the scalp while providing lightweight hydration to keep hair smooth and balanced.

Moisturising Shampoo
Moisturising ShampooSingle Bottle
£20.99
£20.99

HIGH PERFORMANCE FORMULATION

Moisturising Shampoo is British developed and manufactured. Developed through years of sourcing and testing ingredients, obsessively refining to ensure market-leading performance in daily use.

Deep hydration

72-hour moisture retention that doesn’t rinse out


Frizz control

Lightweight conditioning that enhances movement

Strengthens & nourishes

Rejuvenates hair fibres and restores elasticity

Softens & smooths

Improves manageability for medium–long styles

*Contains clinically proven moisturising actives.

What's Inside

Pentavitin®️

Clinically proven hydration complex that binds deep into the hair fibre and scalp, delivering long-lasting moisture that doesn’t rinse away.

Baobab Seed

Plant-derived active that improves elasticity, strengthens damaged strands, and protects hair from environmental stressors.

Vitamin B5

Strengthening humectant that penetrates the hair shaft to improve softness, flexibility, and resistance to breakage.

Aloe Leaf

Naturally soothing anti-inflammatory, helping calm the scalp while providing lightweight hydration to keep hair smooth and balanced.

How to use

01

Apply and massage

Saturate hair with warm water, apply a small amount into your palms, then massage into your hair and scalp until it lathers.

02

Leave it in

Leave in for at least 1 minute to let the active extracts fully absorb, then rinse.

03

Condition

Use in conjunction with our Moisturising Conditioner for optimum results.

04

Build a system

The secret to healthy hair is all about building a consistent routine. Work out what frequency of use produces the best results for your specific hair, then stick to it.

Customer reviews

Our innovative formulations are handmade in Britain by UK's leading formulation houses and scientists.